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Swapping Engines in Mid-Air: The 2008 Sales Talent Benchmark Study

As more and more companies shift from a product-centric sales strategy to a business-centric one, they’re placing greater value on a sales rep’s ability to operate as a consultant. That means a major shift in sales professional and manager hiring strategies.

To find out how well sales departments and HR departments are working together—DDI recently surveyed 297 sales and HR leaders and learned:

  • Only 56 percent of sales and HR leaders are satisfied with the partnership between the two groups.
  • 87 percent of sales leaders plan to support their growth strategy by increasing head count over the next two to three years.
  •  A top sales performer closes $2.2 million in sales, while an average performer closes only $1.1 million in sales every year. That’s a 90 percent gap between the best and the rest.

These and many more results, tips, and best practices for forming effective HR and sales partnerships are in Swapping Engines in Mid-Air: The 2008 Sales Talent Benchmark Study.

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